Every click, scroll, and purchase tells a story about your customers. In the competitive landscape of UK eCommerce, understanding these stories isn’t just a bonus—it’s essential. Shoppers today expect more than just a transactional experience; they crave relevance, convenience, and a personal touch that makes them feel valued. Without it, they’re likely to abandon their carts and take their loyalty elsewhere. Ecommerce personalization is the key to keeping customers engaged and coming back for more. By tailoring experiences to individual preferences, you’re not only meeting their expectations but also building…
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